I have thoughts…
Posted in Business Strategy on Aug 17th, 2011
The big news of the week is the acquisition of Motorola by Google. It’s a rich topic to delve into because of the implications not just for smartphone manufacturing and operating systems, but for the TV industry and digital advertising as well. There are dozens of angles from which to view the planned acquisition and […]
Posted in Business Strategy on Jul 27th, 2011
Broadcast & Telecom/Tech duke it out in Battle for Bandwidth The National Association of Broadcasters (NAB) released a study this week in response to FCC plans to conduct a “voluntary” bandwidth auction of the UHF stations 31-51, currently used by broadcast television stations. The new NAB study suggests that the FCC’s plans will impact roughly […]
Posted in Business Strategy on Jun 24th, 2011
For years I have been frustrated that MSOs haven’t invested to allow a more interactive experience for advertisers. Imagine: you’re watching TV and see an ad for something you’re interested in. Then an icon pops up on your screen prompting you to push a button on your remote. You do and immediately you get a […]
Courtney Chandler
I have thoughts…
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